- Both days, every talk and fireside chat
- Your spoke breakout on the last day
- Two nights at the hotel
- Breakfast, lunch and breaks both days
- The 1% Forum field guide
Good men who are good at being men are hard to find.
So I put about a hundred of them in one room for two days. Talks, fireside chats, drinks, cigars and bread broken.
On stage with Rich: Jack Donovan, Dr. Nick Karr, Peter Ferrante and more.
You take the 7 Spokes assessment before Dallas.
Every man coming to the Forum takes it first. Your results show where you stand on each spoke, and that's what we work on in Dallas.
On the last day the breakouts are split by spoke. You sit at the table for your weakest one, with men working on the same thing, and work out how you fix it.
Drag the wheel
February 27–28, 2027, Dallas, Texas
Get your ticket →About 100 seats. Hotel and meals included.
Where do I find better men to connect with?
Once men see past the bullshit, that's one of the first things they ask me. The Forum is my answer to it.
The first one was in Toronto in January 2024. We did it again in Toronto in October 2025. February is number three, and the first one in Dallas.
I always under promise and over deliver. Here's a minute from each of the last two.
Rich
Two days in Dallas
Arrive
Fly in and check in at the hotel.
Day one
Talks and fireside chats. The Heroes Dinner in the evening.
Day two
More talks, then the breakouts by spoke.
Hog hunt
Optional, for the men who booked it.
On stage: health and longevity, training by your bloodwork, building and rebuilding a business, intimacy, and living on your own terms.
The full schedule goes to ticket holders by email.
Your hotel and meals are covered. You book the flight.
The Heroes Dinner
Saturday night, a private dinner with the speakers and the inner circle. Seats are limited.
Helicopter hog hunt
Monday, March 1. A guided aerial hog hunt in Texas for the men who want one more day.
Already have your ticket? Book the dinner or the hunt on its own, any time while seats last.
“The most valuable two days I've spent in years. The speakers were world class, and it's impossible to put a monetary value on the ability to break bread with the other men in the 1%.”
“After years of being a lone wolf, I decided it was time to find my tribe. It was an honor to meet so many like-minded men striving to be the best version of themselves.”
“Well worth the time. The networking alone has already been helping me achieve more of my goals. I'm glad to already have secured my spot for the next one.”
“I knew the event was going to be stellar, but it exceeded my expectations. Rich has a strong ability to pull these men together.”
Who you'll hear from

Richard Cooper
Your host. Author of The Unplugged Alpha and The Top Shelf Man.

Jack Donovan
Author of The Way of Men, translated into five languages.

Dr. Nick Karr
Emergency physician and founder of Karr Longevity.

Peter Ferrante
Founder of The FERRO Group. Talk: Built More Than Once.

Bence Vamos
Coaches men on fitness and performance from their bloodwork.

Stirling Cooper
Performance and intimacy coach, former research chemist.

Gar
1% General. In his 40s, eight figures, never married.
More to come
We announce the rest as they confirm.
Who this is for
You should come if
- You're building something, whether that's a business, your body or your bank account, and you want to be around men who are further along.
- You've been doing it alone for years and you're tired of it.
- One spoke keeps dragging the others down and you know which one.
- You'll talk to strangers, ask questions and follow up after the weekend.
You should NOT come if
- You're not willing to work on yourself, or you have a victim mindset.
- You want two days of entertainment and plan to change nothing on Monday.
- $3,200 would put you behind on rent. Get the money spoke handled first. The School of Unplugging costs a fraction of this.
- You're coming to pitch your thing to the room.
Richard Cooper
- 2003–2019Built and ran Total Debt Freedom, which eliminated over $250 million in unsecured debt for Canadians.
- RecognitionThree PROFIT Hypergrowth awards, a WorldBlu award for company culture, nominated for EY Entrepreneur of the Year.
- AuthorThe Unplugged Alpha and The Top Shelf Man.
- TodayInvestor, Entrepreneurs in Cars, and coach to high-net-worth men and women.
“I have tremendous respect for Rich Cooper. He has the courage to speak his truths on many subjects.”
“Richard is very intelligent. Pragmatic. Able to see the big picture. If you do the work, you will level up.”
Before you book
What does the $3,200 cover?
Both days, every talk, your spoke breakout, two nights at the hotel, breakfast Saturday and Sunday, lunch and breaks both days, and the field guide. Flights and the add-ons are extra.
Where in Dallas is it?
Ticket holders get the venue and the full schedule by email.
Do I have to take the 7 Spokes assessment?
Yes. Paul uses it to seat you for the breakouts on the last day. It's free, and you can take it before or after you buy.
Can I add the dinner or the hunt later?
Yes, while seats last. Both are capped.
What if I can't make it?
Open: Rich's real refund and transfer terms.
See you in Dallas.
February 27–28, 2027
Get your ticket →Peace, Rich
P.S. Got a question first? Hit reply on any of my emails and let me know what's up.